Beauty & Fashion PR Dissertation

I’ve recently completed and handed in my dissertation as part of my Masters in International Public Relations, something I’ve been constantly working on for the past 4-5 months. Reaching the end of my Maters PR studies and the end of my student life (finally!) feels amazing. With 7 months of full-time Internships already completed alongside my University studies, I feel 100% ready to enter the world of work.

Given my interests in Beauty and Fashion, it seemed only right to use these as the basis of my PR dissertation. Having already worked in Beauty PR, and having also experienced the Editorial side of the industry during my Internship at Now Magazine, exploring media relations between journalists and PR practitioners within these two industries was the ideal topic for me.

Interviewing a range of fashion and beauty journalists and PR practitioners in London was something I greatly enjoyed and found incredibly insightful. Although 15,000 words may sound like a lot, when it’s based around a topic you’re both passionate about and aspire to work in, it definitely helps!

I’ve enjoyed learning a great deal from studying for my Masters in International PR, and pairing this academic background with my extensive Internship experience means I can’t wait to apply all of my acquired PR and Marketing knowledge to the real world of work!

beautyfashionpr

beautyfashionpr

I'm currently PR Assistant at Beauty agency JWPR and a recent International PR Masters Graduate (with Distinction). In addition to my current role in Beauty PR, I also have previous Beauty PR experience from my time at Catalyst PR. Further experience includes copywriting, blog writing, and my position as Editorial Intern at Now Magazine. Twitter: @DawnCritchley E-mail: dawnmariecritchley@gmail.com

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